A TXT record is text in free, human-readable form, that is associated with a domain name as a DNS record for one purpose or another. The most widespread use of a TXT record is to add your site to an online search engine or to an analytics platform, that provides details about the web traffic to your Internet site. Creating this kind of a record can serve as verification that you are the domain name owner and they'll provide the content that you should include as the value when you create the record. Another application of a TXT record is to verify that an e mail message is sent by the Internet domain owner and from a reliable hosting server - this is the so-called SPF protection, that prevents any electronic address set up under your domain to be forged and unauthorized individuals to send junk e-mail making it look like it was mailed from your own mailbox. You could include any other info that you'd like to be associated with your domain in a TXT record as well.